Recent Posts

• 3 Key Drivers that Have Enabled the Rise of the Patient by Shirley Williams

  

  With a more demanding consumer comes a more demanding and involved patient. One could also argue with the need for clinical trials, the consumer/patient IS involved however going forward the need for “dialogue” is inevitable.

  by socialmediapearls - September 10, 2012

• 6 Critical Tips For Telling Your Story | Social Media Pearls

  

  It seems that no matter where I went over the past few months, the art of storytelling has been top of mind. Storytelling is instrumental when delivering a message, sharing aspirations or when trying to mobilize people. So how do you get your story tol

  by socialmediapearls - September 09, 2012

• 5 Common QR Code Blunders. Make it Consumer Friendly & Worthy

  

  I cannot speak to other parts of the globe such as Asia where QR codes have been in existence for some time, but in the western world, I think the marketing strategies and value to the customer have not always been thought through. I use to scan them out

  by socialmediapearls - July 06, 2012

• Stop The Royalty Debate on Content In Social Media.12 Tips On How To Make It Good. | Social Media Pearls

  

  Lets talk about the content in social media. There are so many debates on whether content is king; Or it is distribution? Or is it context? Why are we investing so much energy deciding the royalty status? Really? What is a given, is that content needs to

  by socialmediapearls - July 01, 2012

• 20 Tips For Business Social Media Conversations & 10 Reasons Why | Social Media Pearls

  

  With so many of us chatting on the social web, I wonder how many think about whether this chatter is helping people getting them to where they want to go from a business perspective. Clearly many use the social tools to “just have a conversation” i.e. mor

  by socialmediapearls - June 26, 2012

• Is Your Business Ready To Be Social And Become An Earned Wicked Wiki-Brand? | Social Media Pearls

  

  CTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">

  by socialmediapearls - June 03, 2012

• 16 Characteristics of the social workplace

  There are no shortage of headlines in the media about some employee’s social media account and what the employer did or did not do. Is this really representative of what social media means in the workplace? Not at all! One tool or platform does not mak

  by socialmediapearls - May 29, 2012

• What Social Media Subscriber

  by socialmediapearls - May 29, 2012

• Complementing Your Social Media Effort With Internet Radio

  As more Baby Boomers get increasingly familiar with their tablets, they will become more demanding about what they want to listen to – especially as they retire in the very, very near future. Internet radio offers additional options on how you want to eng

  by socialmediapearls - May 29, 2012

• 10 Steps To Curate Your Social Media Content With Scoop.It For increased Value

  Let me share a story on my introduction to Scoop.it. I wrote a blogpost on “storytelling”. I received a trackback to Scoop.it. I followed it to find a curated post by Karen Dietz sharing her perspective and summary of my post with my link still intact. I

  by socialmediapearls - May 10, 2012