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An Introduction to AI in
Search Marketing

Search Marketing was once considered the holy grail of internet marketing.
Now, AI is having a great impact on search marketing as a whole.

There are 5 main benefits of using AI in search marketing:

  1. It allows for automation.
  2. It provides actionable analytics for how to spend your budget.
  3. Real-time intelligence.
  4. Customization/Personalization on an individual basis.
  5. Allows for much improved budgeting.

So, what's next?

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